Hyderabad-based start-up Univariety, which aims to help students in India make better career choices, has raised $1.1 million from online classifieds portal Info Edge, Tech in Asia has reported.

Launched in 2015, Univariety operates an online marketplace for career counselling, guidance, and college planning services for students and educational institutions. It also works with schools in India to extend its products offline.

The company said it will use the funding to grow its business, focusing on product development, scaling up its alumni platform, and building its brand.

Univariety founder and chief executive Jaideep Gupta said “Our next phase of growth is focused on bringing in parents fully into the mix.”

Univariety is owned and operated by International Educational Gateway.

Info Edge first invested in Univariety in 2017 as sole investor in a raise worth around $1.9 million.